Pay-what-you-want pricing: An integrative review of the empirical research literature
T Gerpott - Management Science Letters, 2017 - growingscience.com
In a Pay What You Want (PWYW) setting companies empower their customers to fix the
prices buyers voluntarily pay for a delivered product or service. The seller agrees to any …
prices buyers voluntarily pay for a delivered product or service. The seller agrees to any …
[HTML][HTML] “I will pay you more, as long as you are transparent!”: An investigation of the pick-your-price participative pricing mechanism
G Di Domenico, K Premazzi, A Cugini - Journal of Business Research, 2022 - Elsevier
Participative pricing strategies are increasingly common nowadays. In addition to have an
impact on consumers' purchase decision, these pricing strategies can impact consumers' …
impact on consumers' purchase decision, these pricing strategies can impact consumers' …
[图书][B] Concepts in law and economics: a guide for the curious
J Leitzel - 2015 - books.google.com
" Law and economics" involves the application of economic analysis to legal problems. Law
and economics features in public policy debates as well as across the social sciences in …
and economics features in public policy debates as well as across the social sciences in …
[图书][B] Unmute This: Circulation, Sociality, and Sound in Viral Media
P Harper - 2019 - search.proquest.com
Cats at keyboards. Dancing hamsters. Giggling babies and dancing flashmobs. A bi-colored
dress. Psy's “Gangnam Style” music video. Over the final decade of the twentieth century …
dress. Psy's “Gangnam Style” music video. Over the final decade of the twentieth century …
Music festivals as mediators and their influence on consumer awareness
JD Montoro-Pons, M Cuadrado-García - Poetics, 2020 - Elsevier
Cultural products compete for public awareness in markets with high uncertainty, oversupply
and a short product life cycle. Altogether, this means that only a small fraction of all releases …
and a short product life cycle. Altogether, this means that only a small fraction of all releases …
Musicians and the Creative Commons: A survey of artists on Jamendo
S Bazen, L Bouvard, JB Zimmermann - Information Economics and Policy, 2015 - Elsevier
Piracy and the peer-to-peer diffusion of music deprive artists of income and constitute a
challenge to music industry. Many consumers, especially in younger age groups, consider …
challenge to music industry. Many consumers, especially in younger age groups, consider …
Buying behaviors when similar products are available under pay-what-you-want and posted price conditions: Field-experimental evidence
TJ Gerpott, C Schneider - Journal of Behavioral and Experimental …, 2016 - Elsevier
This work analyzes relationships between product-and pricing-related attitudes of customers
and their choice or rejection of a product offered under the Pay-What-You-Want-(PWYW) …
and their choice or rejection of a product offered under the Pay-What-You-Want-(PWYW) …
Independent music marketing in the digital age: an examination of the decision making process and key issues facing an independent singer-songwriter producing …
S Murphy - 2015 - researchportal.scu.edu.au
It has been widely documented that the global music recording industries have been
undergoing major structural transformations since the arrival of music piracy and digital …
undergoing major structural transformations since the arrival of music piracy and digital …
[图书][B] Online music distribution–How much exclusivity is needed
N Malevanny - 2019 - Springer
The music industry and music landscape have been in a state of constant change over the
recent decades. Technological innovations, in the form of the “digital revolution”, acted as a …
recent decades. Technological innovations, in the form of the “digital revolution”, acted as a …
“This machine will not communicate”: The Decentralization of Authority in Radiohead's Music and Digital Media
EJ Kelly, D Rodriguez - Convergence, 2022 - journals.sagepub.com
This study examines how the British band Radiohead have decentralized their authority over
their lyrics, music, song titles, artwork, music videos, Web sites, and business practices to …
their lyrics, music, song titles, artwork, music videos, Web sites, and business practices to …