The domain of “folk-economics” consists in explicit beliefs about the economy held by
laypeople, untrained in economics, about such topics as, for example, the causes of the …

How does evolution shape behavior? Economists believe that individuals have well defined
preferences over actions and consumption that they can rank. For example, an individual …

Purpose The purpose of the study is to propose a framework for understanding the
dynamism of the human self-system from evolutionary and socio-psychological perspective …

Zero-sum thinking and aversion to trade pervade our society, yet fly in the face of everyday
experience and the consensus of economists. Boyer and Petersen's evolutionary model …

This chapter introduces behavioural business in the historical context of the disunited social
sciences struggling for legitimacy and relevance at a time their intellectual leadership is …

Some questions, such as when a statistical distribution of incomes becomes too unequal,
seem highly attention-grabbing, inferentially productive, and morally vexing. Yet many other …

Estimating the volume demand of fast-moving consumer goods (FMCGs) is well established
and the evidence of a price elasticity of demand is widely accepted by marketing scholars …

Our elaborate market exchange system owes its existence not to our calculating brain or
insatiable self-centeredness, but rather to our sophisticated and nuanced human sociality …

Competition between political parties is a fundamental feature of democratic politics, but it is
underplayed in the target article. We argue that a more comprehensive understanding of …

A main tenet of folk economics is the assumption that the world is zero-sum. Many
implications stem from this assumption. These include: beliefs regarding taxation; beliefs …