Social media are privileged vehicles to generate rich data created with unprecedented multi-
faceted insights to drive faster ideation and commercialisation of client-centric innovations …

Social media facilitates and enhances communication between businesses and customers.
Nowadays, although it is commonly recognised that companies implement social media into …

Following a mixed-methods approach, we theorized that digital leadership influences
innovation performance by digitalizing the firm's platform. A multiple case study of ten …

Over the past several decades, digitization has invaded all areas of human activity, including
innovation. The result of digitization of existing tools for design and collaboration, and the …

Firms increasingly employ social media for innovation, yet current literature offers little
guidance for developing their strategic uses. This study applies a qualitative, theory-building …

This paper provides an investigation into how social media can be used to promote
disruptive innovation in small and medium enterprises (SMEs) from a capability perspective …

Web 2.0 as a personalized and communicative form of Internet technology is an essential
tool for firms to improve their online marketing skills. In the context of this study, hotels are …

Firms are increasingly leveraging social media tools to access knowledge from external
actors, particularly customers and other users, to facilitate the innovation process and firm …

Sustainability and social media use in open innovation play important roles in a firm's new
product development (NPD) process. This research examines, in conjunction, the roles of …

Design Thinking (see Glen et al., 2015) emphasize a deep customer understanding,
external observation and iteration for innovation with a constant focus on the business …