Administrative and medical processes of the healthcare organizations are rapidly changing
because of the use of artificial intelligence (AI) systems. This change demonstrates the …

For organizations, the development of new business models and competitive advantages
through the integration of artificial intelligence (AI) in business and IT strategies holds …

Digital transformation is profoundly transforming SMEs' business activities, bringing about
comparative advantages and associated risks. Previous studies on digital transformation …

Artificial Intelligence (AI) has vast potential in marketing. It aids in proliferating information
and data sources, improving software's data management capabilities, and designing …

Artificial intelligence (AI) is a powerful technology with a range of capabilities, which are
beginning to become apparent in all industries nowadays. The increased popularity of AI in …

With the continuing application of artificial intelligence (AI) technologies in decision-making,
algorithmic decision-making is becoming more efficient, often even outperforming humans …

Although AI-enabled customer relationship management (CRM) systems have gained
momentum in healthcare to enhance performance, there is a striking dearth of knowledge on …

This study aims to identify how environmental, technological, and social factors influence the
adoption of Industry 4.0 in the context of digital manufacturing. The Industry 4.0 era has …

The new business challenges in the B2B sector are determined by connected ecosystems,
where data-driven decision making is crucial for successful strategies. At the same time, the …

The significance of big data analytics-powered artificial intelligence has grown in recent
years. The literature indicates that big data analytics-powered artificial intelligence has the …