Auf dem Weg in die so genannte „Dienstleistungsgesellschaft “weisen zahlreiche Aspekte
auf die Relevanz einer gesonderten Betrachtung von Dienstleistungen hin. Die Zahl an …

Online travel reviews are emerging as a powerful source of information affecting tourists' pre-
purchase evaluation of a hotel organization. This trend has highlighted the need for a …

Hotel guests' expectations and actual experiences on hotel service quality often fail to
coincide due to guests' unusually high anticipations, hotels' complete breakdowns in …

Die Psychologie der Dienstleistung erforscht das Erleben und Verhalten von Dienstleistern
und Kunde sowie die Interaktionsprozesse zwischen diesen beiden Akteuren. Die …

The “service-dominant logic” focuses on the firm and the customer cocreating value, as
defined by the customer. Achieving this orientation requires firms to understand which …

Despite the increasing interest in specific forms of proactive employee behavior in domains
such as career development and organizational change, little research has investigated …

Purpose–The purpose of this paper is to investigate the efficacy of three corporate social
responsibility (CSR) initiatives on brand preference in the Thai banking sector …

Purpose This research aims to investigate intrinsic and extrinsic product attributes as well as
the relationship between these features and customer satisfaction by confirming the …

It is generally believed that companies choose supply chain partners on the basis of their
distinctive value propositions—a fact one would also expect holds true when companies …

Customer satisfaction was a strategic issue in the past two decades. This study aims to
examine the effect of perceived quality on customer satisfaction using Gronroos' service …