One of the primary challenges of Division I Football Bowl Subdivision (FBS) collegiate
athletic programs is revenue generation, particularly in light of increasing costs and …

This study focuses on a “star wars arms race” concerning escalating head coaches' salaries
in the biggest of the big-time college sports in the United States, football and men's …

The purpose of this case study was to discover the impacts on intercollegiate student-
athletes subsequent to a head coaching change. One research question guided this study …

Despite Title IX regulations, gender discriminatory practices in college sports continue to
affect athletes, coaches, and administrative personnel at various levels. One manifestation of …

Intercollegiate athletics in the United States is a major sport industry segment, and no
college sport brings in as much revenue and attracts more media attention than football. The …

The impact of sport marketing and the increasing strategic role it plays within a growing and
diverse global sport industry have been the subject of escalating research over the past few …

Some presidents throw out baseball's first pitch of the season. Some post picks for college
basketball's March Madness. One might tweet about a football player kneeling. President …

This study attempted to identify the issues confronting athletic directors at the NCAA Division
I FBS membership institutions from the following athletic conferences: American Athletic …

Abstract Intercollegiate Athletics Directors (ADs) are the primary managers of athletics
programs on college campuses. At the Division I level of the NCAA, ADs manage …

As the cost of college attendance continues to rise, it becomes increasingly important for
college athletic fundraising organizations to keep up with the rising costs in order to continue …