The impact of brand social media marketing on the dynamics of the company's share value

D Fayvishenko, L Cherniavska, I Bondarenko… - Business: Theory and …, 2023 - ceeol.com
The aim of the study was to determine the impact of brand social media marketing on the
dynamics of the company's share value. Methods of analysis and synthesis were used to …

Strategies of Socially Responsible Online Marketing and Advertising Management of Trade Enterprises

T Ustik, V Morokhova, I Savras, N Golda… - Economic …, 2023 - search.proquest.com
Social aspects are increasingly taken into account in the marketing activities of enterprises,
as they allow for solving many problems and increasing business profitability. The article …

Estimation and stimulation of export potential of the innovatively active enterprise based on economic and mathematical modelling

A Dooranov, A Orozalieva, A Parmanasova, V Katan… - Acta Innovations, 2021 - ceeol.com
The study is devoted to the development of proposals for improving the assessment and
stimulating the export potential of an innovatively active enterprise. The authors examined …

The motivation factors affecting shopper behaviour in South Africa: The demographic influence

KM Makhitha, T Mbedzi - International Journal of eBusiness and …, 2022 - sobiad.org
South Africa's population is diversified, with 80.9% classed as black. Because of the
magnitude of these individuals' purchasing power, retailers must understand emerging …

Strategi Repositioning Pt Pos Indonesia Kprk Jepara 59400

FC Al Akhmad - 2023 - repository.unissula.ac.id
Persaingan bisnis di bidang jasa atau layanan jasa kurir saat ini sangatlah ketat.
Perusahaan atau badan usaha milik negara bersaing dengan perusahaan swasta yang …

A sustainable product in view of technical parts and components of a means of agricultural transport

P Niewiadomski… - Zeszyty Naukowe …, 2024 - yadda.icm.edu.pl
This study includes research whose main goal was to answer the question of the mandatory
features of a sustainable product and the level of their fulfilment in view of the manufacturing …

Digital Marketing in the Hardware Business, an Opportunity for the Peruvian MYPES Positioning and Surviving over the Covid-19 Pandemic

L Miguel Osorio Chavez, E Octavio… - Proceedings of the 2022 …, 2022 - dl.acm.org
The objective of this study is to identify the major strategy used by Peruvian Mypes
entrepreneurs in the hardware sector, these being discounts/offers and alliances with other …

Examining brand positioning components in the art using content analysis method in matching with the importance of branding in promoting Islamic art

S Khanjani Khabaz Rashti… - Islamic Art …, 2024 - sysislamicartjournal.ir
Examining brand positioning components in the art using content analysis method in matching
with the importance of branding in promoting Islamic art Toggle navigation Home Browse …

Estrategias de marketing digital y posicionamiento de marca en las empresas operadoras de celulares, Abancay, 2023

D Perez Retamoso - 2023 - repositorio.ucv.edu.pe
La presente investigación tuvo como objetivo principal determinar la relación que existe
entre estrategias de marketing digital y posicionamiento de marca en empresas operadoras …

Repositioning Strategies And Performance Of Fast-Moving Consumer Goods Firms In Kenya

R Pauline, Z Mukami… - Journal of Positive …, 2023 - mail.journalppw.com
Manufacturing in Kenya was identified as one of the four pillars in the Big 4 Agenda that was
expected to spur economic growth due to its strong forward and backward linkages with …