Imbalanced customer churn classification using a new multi-strategy collaborative processing method
C Rao, Y Xu, X Xiao, F Hu, M Goh - Expert Systems with Applications, 2024 - Elsevier
The rapid advancement of big data and artificial intelligence heralds a dual-edged era of
opportunities and challenges for the banking sector. Indeed, enhancing a model's capability …
opportunities and challenges for the banking sector. Indeed, enhancing a model's capability …
Customer purchase prediction in B2C e-business: A systematic review and future research agenda
Customer purchase prediction is increasingly recognized as a crucial marketing strategy in
B2C e-business, promising enhanced business profitability and customer satisfaction …
B2C e-business, promising enhanced business profitability and customer satisfaction …
Handling missing values and imbalanced classes in machine learning to predict consumer preference: Demonstrations and comparisons to prominent methods
Y Liu, B Li, S Yang, Z Li - Expert Systems with Applications, 2024 - Elsevier
Consumer preference prediction aims to predict consumers' future purchases based on their
historical behavior-level data. Using machine learning algorithms, the prediction results …
historical behavior-level data. Using machine learning algorithms, the prediction results …
Exploring the impact of time spent reading product information on e-commerce websites: A machine learning approach to analyze consumer behavior
SC Necula - Behavioral Sciences, 2023 - mdpi.com
In this study, we aim to investigate the influence of the time spent reading product
information on consumer behavior in e-commerce. Given the rapid growth of e-commerce …
information on consumer behavior in e-commerce. Given the rapid growth of e-commerce …
Machine-learning-based approach for anonymous online customer purchase intentions using clickstream data
Z Wen, W Lin, H Liu - Systems, 2023 - mdpi.com
Since online shopping has become an important way for consumers to make purchases,
consumers have signed up to e-commerce platforms to shop online. However, retailers are …
consumers have signed up to e-commerce platforms to shop online. However, retailers are …
An improved genetic-XGBoost classifier for customer consumption behavior prediction
Y Li, J Qi, H Jin, D Tian, W Mu, J Feng - The Computer Journal, 2024 - academic.oup.com
In an increasingly competitive market, predicting the customer's consumption behavior has a
vital role in customer relationship management. In this study, a new classifier for customer …
vital role in customer relationship management. In this study, a new classifier for customer …
A novel radial basis function neural network classifier based on three-way decisions
T Li, J Qiao - Engineering Applications of Artificial Intelligence, 2025 - Elsevier
The radial basis function neural network (RBFNN) has gained widespread adoption due to
its simple network topology and excellent learning capability. However, the performance of …
its simple network topology and excellent learning capability. However, the performance of …
Class Activation Maps-based Feature Augmentation for long-tailed classification
J Niu, Z Zhang, Z Liu - Expert Systems with Applications, 2024 - Elsevier
It remains an important and challenging problem for the classification of long-tailed data.
Most existing methods focus on sampling strategies based on tail classes. However …
Most existing methods focus on sampling strategies based on tail classes. However …
Changes in the Culture of Consumption During COVID-19: a Decision-Tree Model.
This study aimed to understand changes in the culture of consumption in the selected
consumer segments regarding COVID-19 during the lockdown. The empirical research was …
consumer segments regarding COVID-19 during the lockdown. The empirical research was …
基于PCA-GA-SVR 的鲜食葡萄运输过程品质建模
贺苗, 李鑫, 朱志强, 冯建英 - 农业大数据学报, 2022 - agbigdata.aiijournal.com
由于生鲜果蔬生产的地域性和季节性, 生鲜果蔬在采摘后需要经过运输, 贮藏等物流过程才可以
到达消费者的手中, 在此过程外界因素的影响会造成生鲜果蔬发生一系列生理变化 …
到达消费者的手中, 在此过程外界因素的影响会造成生鲜果蔬发生一系列生理变化 …