Challenges and Solutions in the Implementation of Digital Technology in MSMEs: Perspectives from Entrepreneurs and Consumers

R Handayati, AS Rozaq… - Technology …, 2024 - journal.literasisainsnusantara.com
Technological advancements bring enormous benefits. Nonetheless, many MSMEs
experience significant obstacles in the application of this technology. This research aims to …

Optimising Global Competitiveness of MSMEs through Innovative Strategies for Digital Business Development

S Sutrisno, I Susanti - Journal of …, 2024 - journal.literasisainsnusantara.com
In the current era of globalisation, rapid changes are taking place in the business paradigm.
Digital transformation has become the main key in advancing business at the global level …

The Role of Partnerships with Startups in Promoting Innovation and MSME Development for Poverty Alleviation

L Nurcholidah, P Giansyah… - Technology …, 2024 - journal.literasisainsnusantara.com
Partnerships with startups have become an effective strategy for promoting innovation and
the development of Micro, Small, and Medium Enterprises (MSMEs), particularly in efforts to …

Strategies for Improving the MSME Economy through the Implementation of Technology-Based Business Management

MM Sulaeman, AS Parwati… - Technology …, 2024 - journal.literasisainsnusantara.com
Abstract Micro, Small, and Medium Enterprises (MSMEs) play a crucial role in Indonesia's
economy. They significantly contribute to the Gross Domestic Product (GDP) and provide …

Transformation of Social Media and Information Technology in SMEs: The Critical Role of Industry-Academia Partnership in Human Resource Development

HK Azzaakiyyah, MI Wanof… - … of Tourism and …, 2024 - journal.mediadigitalpublikasi.com
The advancements in information and communication technology, particularly social media,
have globally reshaped the business landscape. SMEs are expected to leverage these …

Innovative Strategies of SMEs in Alignment with Community Needs

P Diawati, LF Muhamad… - Jurnal …, 2024 - journal.literasisainsnusantara.com
SMEs play a crucial role in a country's economy, contributing significantly to GDP, job
creation, and income distribution. However, SMEs often face significant challenges …

Performance coaching and training transfer in micro, small and medium enterprises of India: examining the mediating role of employee agility

VV Srigouri, A Muduli - Journal of Management Development, 2024 - emerald.com
Purpose The study investigates the role of performance coaching (PC) and employee agility
(EA) in training transfer (TT). Research reveals that initially 40% of trainees struggle to apply …

Marketing Innovation Based on Social Media to Drive MSME Growth during Ramadan: A Consumer Perspective Review

DD Damayanti, A Wahyudi… - Journal of …, 2024 - journal.literasisainsnusantara.com
The month of Ramadan often becomes a period where consumer consumption patterns and
shopping behaviors undergo significant changes. The development of technology and the …

Effective Social Media Communication Strategies to Expand the Market Reach of MSMEs During Ramadan Season

DY Heryadi, MN Afiat… - Journal of …, 2024 - journal.literasisainsnusantara.com
Ramadan is not only a spiritual time for Muslims but also a significant economic period,
especially for MSMEs. During this holy month, consumer demand increases significantly due …

[PDF][PDF] Analysis of the Interconnection between Digital Skills of Human Resourcesin SMEs and the Success of Digital Business Strategy Implementation

K Kraugusteeliana, S Syamsuri - … : Indonesian Journal of …, 2024 - eprints.upgris.ac.id
The advancement of information technology has transformed the way SMEs operate, from
marketing aspects to inventory management. Digital business opens up new opportunities …