Customer experience: a systematic literature review and consumer culture theory-based conceptualisation
The study aims to summarise and classify the existing research and to better understand the
past, present, and the future state of the theory of customer experience. The main objectives …
past, present, and the future state of the theory of customer experience. The main objectives …
E-commerce brand: The effect of perceived brand leadership on consumers' satisfaction and repurchase intention on e-commerce websites
W Chiu, H Cho - Asia Pacific Journal of Marketing and Logistics, 2021 - emerald.com
Purpose The purpose of this paper is to investigate the influence of perceived brand
leadership of an e-commerce website on satisfaction and repurchase intention. Moreover …
leadership of an e-commerce website on satisfaction and repurchase intention. Moreover …
The role of online experience in the relationship between service convenience and future purchase intentions
This article investigates the effects of online convenience and shopping experience on
consumer satisfaction and future purchase decisions by applying a different view to explain …
consumer satisfaction and future purchase decisions by applying a different view to explain …
E-commerce factors influencing consumers 'online shopping decision
Ž Baubonienė, G Gulevičiūtė - 2015 - ceeol.com
Purpose–The purpose of this paper is to look at the factors driving online shopping and to
develop an understanding of the factors influencing the online shopping by the consumers …
develop an understanding of the factors influencing the online shopping by the consumers …
Intensifying online loyalty! The power of website quality and the perceived value of consumer/seller relationship
WC Tsao, MT Hsieh, TMY Lin - Industrial Management & Data …, 2016 - emerald.com
Purpose Stimulated by trends in group purchasing and online social communities,
consumers are changing their shopping behavior and increasingly turning to websites for …
consumers are changing their shopping behavior and increasingly turning to websites for …
An empirical study on consumer online shopping channel choice behavior in omni-channel environment
With the rapid diffusion of smart devices, retailers provide new forms of interactive
communication channels, enabling their consumers to access through the mobile channel …
communication channels, enabling their consumers to access through the mobile channel …
Does value matters in playing online game? An empirical study among massively multiplayer online role-playing games (MMORPGs)
S Rezaei, SS Ghodsi - Computers in Human Behavior, 2014 - Elsevier
A few study examined the impact of value and aspects of behavioral intention in virtual
environment. The aim of this study is to examine the impact of emotional value (VE), social …
environment. The aim of this study is to examine the impact of emotional value (VE), social …
A picture is worth a thousand words: how images influence information quality and information load in online reviews
Decision science researchers have studied the influence of information overload
extensively. Current electronic word of mouth (eWOM) research suggests that too much or …
extensively. Current electronic word of mouth (eWOM) research suggests that too much or …
Determinants of online shopping attitudes of households in Turkey
K Çebi Karaaslan - Journal of Modelling in Management, 2022 - emerald.com
Purpose Online shopping is expected to continue without slowing down because of the
advantages that it presents to consumers in the digitalising world. This study aims to …
advantages that it presents to consumers in the digitalising world. This study aims to …
Exploring online repurchase behavioural intention of university students in Malaysia
The focus of this study is to explore the antecedents of online repurchase intention (RI) of
university students in Malaysia. The aim of this study is to examine online RI, specifically to …
university students in Malaysia. The aim of this study is to examine online RI, specifically to …