Background Self-tracking technologies are widely used in people's daily lives and health
care. Academic research on self-tracking and the quantified self has also accumulated …

In the past decade, the social media platform has dramatically changed individuals' daily
activities in real life and on the Internet, including shopping, socialization, entertainment …

Mobile health (mHealth) technologies have increasingly been used in interventions to
promote physical activity (PA), yet, they often have high attrition rates. Integrating social …

Purpose The purpose of this study is to examine individuals' decisions to use health and
fitness apps by applying the extended technology readiness and acceptance model (TRAM) …

Many app firms have adopted gamification, aiming at making consumers more engaging
and loyal. Given the ambivalent evidence on the effectiveness of gamification, this study …

Health authorities recommend digital tools for home-based sport and exercise routines to
stay active and healthy during the COVID-19 pandemic. The study investigates the …

Purpose This study aims to examine the impact of the gameful experience on behavioural
outcomes. Drawing from stimulus–organism–response theory, it proposes and tests a new …

To effectively motivate consumers to continue exercising, many developers gamify the
fitness apps, aiming at making work-outs more fun. However, the authors argue that making …

The use of wearable self-tracking devices to increase health and well-being is on the rise;
yet, there is a lack of scientific evidence concerning their actual benefits. This article …

Online brand communities are gaining traction in the development of marketing strategy, but
it is unclear how the dominant group of users, the millennials, is being targeted with the …