This paper reviews peer-reviewed empirical studies on gamification. We create a framework
for examining the effects of gamification by drawing from the definitions of gamification and …

This paper analyzes a definition of gamification as" the use of game design elements in non-
game contexts". In this context, gamification can be set in relation to and differentiated from …

While gamification has emerged as one of the most promising futuristic trends in e-
commerce, how it impacts consumers' impulse buying behavior remains largely …

During recent years, the practice of adding game design to non-game services has gained a
relatively large amount of attention. Popular discussion connects gamification to increased …

In recent years, there has been an upsurge in the number of mini-games on mobile
commerce platforms. The emerging gamification phenomenon of e-commerce still requires …

Gamification experiences further growth in our society with broad practical implications of
game design elements in applications, activities, and services. In our study, we focus on one …

Gamification is the use of game design elements in non-game contexts to encourage a
desired type of behavior. In recent years gamification systems have been applied in …

Recent years have seen a rapid proliferation of mass-market consumer software that takes
inspiration from video games. Usually summarized as" gamification", this trend connects to a …

During recent years, the addition of game mechanisms to non-game services has gained a
relatively large amount of attention. Popular discussion connects gamification to successful …

Why so serious? Gamification impact in the acceptance of mobile banking services |
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