How do possessiveness, nongenerosity and envy in young female consumers convert into shopping addiction?
The present age is witnessing a rise in materialism and its sub‐traits such as
possessiveness, nongenerosity and envy. Combined with a marked increase in habitual …
possessiveness, nongenerosity and envy. Combined with a marked increase in habitual …
Relative effectiveness of celebrity and product match-up for two high consumer involvement situations
Purpose The study attempted to gauge the relative effectiveness of celebrity and product
image match-up in comparison to non-celebrity attractive endorsers for two distinct high …
image match-up in comparison to non-celebrity attractive endorsers for two distinct high …
The mediating and moderating effect of organisational justice and transformational leadership on employee mindfulness and employee wellbeing
Organisational justice (OJ) and transformative leadership are becoming increasingly
significant in today's organisational practices. OJ, employee wellbeing (EW), employee …
significant in today's organisational practices. OJ, employee wellbeing (EW), employee …
Indigenous perspective to Moroccan leadership values in the 2022 FIFA World Cup context: a grounded-theory approach
The purpose of this paper is to investigate managerial values that are prevalent in the
Moroccan socio-cultural context and to examine how these values shape and influence …
Moroccan socio-cultural context and to examine how these values shape and influence …