Why do people cooperate? We address this classic question by analyzing and discussing
the role of reputation: people cooperate to maintain a positive reputation in their social …

Highlights•At around age five, young children show first signs of concern with
reputation.•Eight-year-old children begin to reason about reputation explicitly.•Children this …

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Reason, we are told, is what makes us human, the source of our knowledge and wisdom. If
reason is so useful, why didn't it also evolve in other animals? If reason is that reliable, why …

What sorts of trait information do people most care about when forming impressions of
others? Recent research in social cognition suggests that “warmth,” broadly construed …

What makes humans moral beings? This question can be understood either as a proximate
“how” question or as an ultimate “why” question. The “how” question is about the mental and …

Whether upheld as heroic or reviled as terrorism, people have been willing to lay down their
lives for the sake of their groups throughout history. Why? Previous theories of extreme self …

Human cooperation depends on individuals caring about their reputation, and so they
sometimes attempt to manage them strategically. Here we show that even 5‐year‐old …

Humans frequently cooperate without carefully weighing the costs and benefits. As a result,
people may wind up cooperating when it is not worthwhile to do so. Why risk making costly …

Narrative fictions have surely become the single most widespread source of entertainment in
the world. In their free time, humans read novels and comics, watch movies and TV series …