Research question The purpose of this scoping review is to explore the extant literature
devoted to elite athlete activism, advocacy, and protest. Three research questions guided …

La comunicación se ha convertido en un factor clave para la gestión efi ciente de las
organizaciones deportivas. Como resultado de una revisión sistemática de la literatura en …

Series Editor: David Andrews, University of Maryland, USA. The Global Culture and Sport
series aims to contribute to and advance the debate about sport and globalization by …

A company's CSR attitude depends on the ethical values embraced and formally espoused
by its Board and/or senior management. The response of corporates to natural disasters has …

J'ai toujours pensé que le sport était essentiel pour la société et que les clubs étaient au
cœur de la dynamique sportive. Il est important de mettre le sport au cœur des politiques …

This study seeks to understand the corporate social responsibility (CSR) topics shared by
professional team sport organizations on their websites and on Twitter as well as fan …

Athletes attract significant interest from the public which can be leveraged to build highly
distinguishable athlete brands. With the inception of social media platforms, athletes have …

Chapter 27 explores the impact of COVID-19 on sport-related corporate social responsibility
(CSR) initiatives. The chapter provides a theoretical overview of the field of sport-related …

Since its very first event in Mexico back in 1992, the NBA has rapidly fostered a base of an
increasing number of fans who look forward not only to each year's seasons beginning but …

The aim of this study was to present a model of social responsibility of sports celebrities. The
method of the present study was an exploratory mix (a combination of qualitative and …