Next-generation business models for artificial intelligence start-ups in the healthcare industry
I Kulkov - International Journal of Entrepreneurial Behavior & …, 2023 - emerald.com
Purpose Value creation based on artificial intelligence (AI) can significantly change global
healthcare. Diagnostics, therapy and drug discovery start-ups are some key forces behind …
healthcare. Diagnostics, therapy and drug discovery start-ups are some key forces behind …
Corporate opinion leadership on professional social media
Purpose This study investigates online corporate opinion leadership on professional social
media from two different perspectives: first, how corporate opinion leadership indicated by …
media from two different perspectives: first, how corporate opinion leadership indicated by …
Identifying institutional barriers when implementing new technologies in the healthcare industry
I Kulkov, A Tsvetkova… - European Journal of …, 2023 - emerald.com
Purpose Virtual and augmented reality solutions in medicine are generally applied in
communication, training, simulation and therapy. However, like most new digital …
communication, training, simulation and therapy. However, like most new digital …
[PDF][PDF] The Business of Influencing: Business Models of Social Media Influencers–a Literature Review
C Zabel - Nordic Journal of Media Management, 2023 - core.ac.uk
Purpose: In 2021, influencer marketing generated a global turnover of US $13.8 billion and
social media influencers (SMIs) represent a successful and relevant group of media …
social media influencers (SMIs) represent a successful and relevant group of media …
How global mindset drives innovation and exporting performance: The roles of relational and bricolage capabilities
CW Chang, HC Huang - Journal of Business & Industrial Marketing, 2022 - emerald.com
Purpose Emerging markets play an important role in the global economy. However, a
common feature of most emerging markets is that firms must operate in a resource …
common feature of most emerging markets is that firms must operate in a resource …
[HTML][HTML] Navigating uncharted waters: Designing business models for virtual and augmented reality companies in the medical industry
New technologies are at the heart of industry transformation. Virtual and augmented reality
companies provide fundamentally new ways of communication, treatment, education, and …
companies provide fundamentally new ways of communication, treatment, education, and …
Impact of influencers' influencing strategy on follower outcomes: evidence from China
W Dou, J Wu, M Yan, J Tang - Asia Pacific Business Review, 2024 - Taylor & Francis
As firms today have an increased demand for concrete sales outcomes in influencer
marketing campaigns, influencers must be strategic and proactive to ensure campaign …
marketing campaigns, influencers must be strategic and proactive to ensure campaign …
For Good's Sake: Strategic Social Media Influencer Communication in Non-Profit Organisations
A Duckwitz, C Zabel - International Journal of Strategic …, 2024 - Taylor & Francis
Strategic social media influencer communication has become increasingly professionalised
in recent years, as evidenced by the emergence of established processes and routines. The …
in recent years, as evidenced by the emergence of established processes and routines. The …
[PDF][PDF] Journal of Finance–Marketing Research
T CHÍNH, TÀI CHÍNH - Journal of Finance, 2024 - researchgate.net
DOI: 10.52932/jfm. vi3. 475 This study examines the moderating role of digital transformation
in the relationship between corporate restructuring and firm performance in manufacturing in …
in the relationship between corporate restructuring and firm performance in manufacturing in …
Edible insects as a source of dietary protein for companion animals with food responsive enteropathies–perspectives and possibilities
R Gałęcki, M Hanuszewska-Dominiak… - Polish Journal of …, 2024 - journals.pan.pl
The incidence of chronic enteropathies (CE), in particular food-responsive enteropathies
(FRE) in dogs, is on the rise in veterinary practice. The symptoms of these digestive …
(FRE) in dogs, is on the rise in veterinary practice. The symptoms of these digestive …