Customer Relationship Management (CRM) has been developed in Business-to-Business
(B2B) to improve effectiveness and quality of service in handling organisational responses …

Brand equity is one of the most valuable assets of many companies in competition and a
variety of elements relate to it. In the research direct effect of relationship quality and indirect …

This study examined customer relationship management effectiveness and Service quality
on international customers in a single University in the UK higher education sector. We …

Aim and Introduction: The impact of organizations on the intention to repurchase consumers
in today's highly competitive markets is one of the main issues and challenges for …

This study is set out to examine the impact of children on family purchase decision, with
respect to purchase of durable goods in Nigeria. The significant of this study has to do with …

The aim of this study was to investigate the impact of services personalization and customer
gratitude on customer Loyalty in Arak's Sport Clubs considering given the mediating role of …

The purpose of this study is to examine the influence of customer appreciation strategy
adoption on customer evangelism and service performance of not-for-profit organizations …

تأثیرگذاری سازمان‌ها بر قصد خرید مجدد مصرف‌کنندگان در بازارهای امروزی که رقابت بسیار زیاد
است، یکی از موضوعات اصلی و چالشی برای سازمان‌ها محسوب می‌شود که بنگاه‌ها به منظور بقا باید …‎

ارزش ویژۀ برند یکی از با ارزش‌ترین دارایی‌های شرکت در عرصۀ رقابت است و عوامل متعددی با آن
ارتباط دارند. در تحقیق حاضر تلاش شده است اثر مستقیم کیفیت رابطه و آثار غیرمستقیم …‎

This study examined customer relationship management effectiveness and Service quality
on international customers in a single University in the UK higher education sector. We …