Perceived usefulness of online customer reviews: A review mining approach using machine learning & exploratory data analysis
Online customer reviews, considered as electronic word of mouth, have become very useful
in the era of e-commerce as they facilitate future purchase decisions. The present study …
in the era of e-commerce as they facilitate future purchase decisions. The present study …
The classification of online consumer reviews: A systematic literature review and integrative framework
L Zheng - Journal of Business Research, 2021 - Elsevier
The objective of this paper is to conduct a systematic review of the literature on online
consumer reviews (OCRs) in order to provide understanding of the multi-featured nature and …
consumer reviews (OCRs) in order to provide understanding of the multi-featured nature and …
[HTML][HTML] Transforming sentiment analysis in the financial domain with ChatGPT
G Fatouros, J Soldatos, K Kouroumali… - Machine Learning with …, 2023 - Elsevier
Financial sentiment analysis plays a crucial role in decoding market trends and guiding
strategic trading decisions. Despite the deployment of advanced deep learning techniques …
strategic trading decisions. Despite the deployment of advanced deep learning techniques …
Birds of a feather don't fact-check each other: Partisanship and the evaluation of news in Twitter's Birdwatch crowdsourced fact-checking program
There is a great deal of interest in the role that partisanship, and cross-party animosity in
particular, plays in interactions on social media. Most prior research, however, must infer …
particular, plays in interactions on social media. Most prior research, however, must infer …
What makes user-generated content more helpful on social media platforms? Insights from creator interactivity perspective
W Zhuang, Q Zeng, Y Zhang, C Liu, W Fan - Information processing & …, 2023 - Elsevier
A growing number of enterprises begin to utilize user-generated content (UGC) to help build
brand awareness and loyalty on social media platforms. Thus, it is important to investigate …
brand awareness and loyalty on social media platforms. Thus, it is important to investigate …
What makes an online review more helpful: an interpretation framework using XGBoost and SHAP values
Y Meng, N Yang, Z Qian, G Zhang - Journal of Theoretical and Applied …, 2020 - mdpi.com
Online product reviews play important roles in the word-of-mouth marketing of e-commerce
enterprises, but only helpful reviews actually influence customers' purchase decisions …
enterprises, but only helpful reviews actually influence customers' purchase decisions …
Impact of streamers' characteristics on sales performance of search and experience products: Evidence from Douyin
Live streaming social commerce, a booming branch of online retailing, has enabled online
retailers to interact with customers face to face, defying spatial restrictions. Recent research …
retailers to interact with customers face to face, defying spatial restrictions. Recent research …
Helpfulness of online reviews: Examining review informativeness and classification thresholds by search products and experience products
X Sun, M Han, J Feng - Decision Support Systems, 2019 - Elsevier
Abstract Information overload often makes it difficult for consumers to identify helpful online
product reviews through the traditional “helpful votes” function; therefore, it has become …
product reviews through the traditional “helpful votes” function; therefore, it has become …
Artificial intelligence for hospitality big data analytics: developing a prediction model of restaurant review helpfulness for customer decision-making
Purpose Big data analytics allows researchers and industry practitioners to extract hidden
patterns or discover new information and knowledge from big data. Although artificial …
patterns or discover new information and knowledge from big data. Although artificial …
An empirical investigation of online review helpfulness: A big data perspective
This study investigates the determinants of online review helpfulness, adopting various
predictors from three dimensions of the online review management: source factors, review …
predictors from three dimensions of the online review management: source factors, review …