Considerable attention has been paid in recent years to the fundamental changes in the
global tourism system related to the emergence of information technologies (IT), and …

Online evaluations are one of the most important innovations in tourism in recent years,
often combining a review/rating (business-specific evaluation) and a ranking (inter-business …

Accommodation businesses are increasingly dependent on a limited number of reservation
platforms. A significant feature of these platforms is guest evaluations, which are transformed …

Bu çalışmada, Türkiye'nin en önemli turizm destinasyonlarından birisi olan Bodrum çalışma
alanı olarak seçilmiştir. Bodrum'un Türkiye'de olduğu gibi dünya turizm pazarında da önemli …

This study aims to investigate the impact of social media on small and medium sized tourism
enterprises (SMTEs) in China, and to assess factors associated with the adoption of social …

[EN] Understanding the market in which companies operate is important for all business
activities. Social media facilitate the customers to comment, create and share their opinions …

After the industrial economy span that caused many changes in the human life and the
human systems, now we are facing a new era in the electronic revolution. One of the …

The implementation of SM is considered an important criterion that influences the
accomplishment of business performance and achieves competitive advantage. However …

پس از دوره اقتصادی صنعتی که همراه با تغییرات و تحولات بسیاری در زندگی بشر و نظام های
بشری بود, هم اکنون مواجهه با دوره جدیدی از زندگی بشر تحت عنوان انقلاب الکترونیکی هستیم …‎