Out of the fog: fog computing-enabled AI to support smart marketing management
J Hornik, C Ofir, M Rachamim - Management Review Quarterly, 2024 - Springer
Marketing and consumer research use a variety of data and electronic measurement
devices for research, theory-building, and applied decision-making. Managing data deluge …
devices for research, theory-building, and applied decision-making. Managing data deluge …
Fog Computing-Based Smart Consumer Recommender Systems
The latest effort in delivering computing resources as a service to managers and consumers
represents a shift away from computing as a product that is purchased, to computing as a …
represents a shift away from computing as a product that is purchased, to computing as a …