Can a health warning label diminish the persuasive effects of health‐oriented nutrition advertising on ready‐to‐drink alcohol product packaging? A randomized …
Background and aims A health warning label (HWL) cautioning about the link between
alcohol and cancer may be able to communicate alcohol risks to consumers and potentially …
alcohol and cancer may be able to communicate alcohol risks to consumers and potentially …
How frequently is alcohol advertised on television in Canada?: A cross-sectional study
E Pauzé, A Pinto, M Potvin Kent - Alcohol and alcoholism, 2024 - academic.oup.com
Aims Alcohol marketing is a commercial driver of alcohol use, including among youth. This
study sought to quantify and characterize alcohol advertising on broadcast television in …
study sought to quantify and characterize alcohol advertising on broadcast television in …
The effect of information cues on sensory evaluations of hard seltzer: low-calorie versus natural flavor
N Kim, J Son, J Moon - Cogent Food & Agriculture, 2024 - Taylor & Francis
This study examines how natural flavor and low-calorie information cues affect consumers'
evaluations of sensory attributes, product personality, and satisfaction related to hard seltzer …
evaluations of sensory attributes, product personality, and satisfaction related to hard seltzer …
Virtue marketing: Trends in health-, eco-, and cause-oriented claims on the packaging of new alcohol products in Australia between 2013 and 2023
Objective: Some claims on alcohol labels highlight virtuous aspects of brands or products,
including in health-, eco-, and cause-oriented domains (including charity partnerships, or …
including in health-, eco-, and cause-oriented domains (including charity partnerships, or …
[HTML][HTML] Type and prevalence of nutrition-related claims on alcoholic ready-to-drink beverages
B Sträuli, L Booth, N Laznik, S Pettigrew - Australian and New Zealand …, 2023 - Elsevier
Objective To examine the extent of nutrition-related claims on ready-to-drink (RTD) alcohol
products to provide insights into the types and prevalence of claims across the category …
products to provide insights into the types and prevalence of claims across the category …
El marketing mix y su influencia en la decisión de compra de bebidas alcohólicas en Lima Metropolitana en el 2023
RS Mercado Valera, S Santamaria Serrano - 2024 - repositorio.ulima.edu.pe
El objetivo principal fue analizar la influencia del marketing mix en la decisión de compra de
bebidas alcohólicas en Lima Metropolitana en el 2023. Para ello, fue necesario revisar los …
bebidas alcohólicas en Lima Metropolitana en el 2023. Para ello, fue necesario revisar los …