Social media is playing a vital role in the promotion of green products by reshaping the
millennial green purchasing intention and green consumption behaviors, resulting in …

Since the beginning of 2020, the world has been hit by the SARS‐CoV‐2 virus that causes
Covid‐19. To hamper its spread, policymakers of many countries have put in place strong …

Sustainability and related issues are widely accepted as vital themes in contemporary fields.
These include the idea of developing products and services necessary for individuals to …

Nowadays, green consumerism is a global trend in the era of the 21st century, prompting
businesses to become more environmentally conscious and to build a robust green product …

The climate crisis is accelerating at an unprecedented rate which can be overcome by
depicting pro-environmental behaviors in personal, household, and industrial consumption …

The current explosive growth of global consumption has caused many environmental
problems, so guiding and regulating the public's green consumption intention and behavior …

Mindful consumption (MC) has ancient roots, but the scholarship has recently received
industry and academic attention. This research examines MC through a hybrid systematic …

The growing impact of consumption on the environment has been attracting much attention
from academics for the last couple of decades and has caused inquiries into the …

Greenwashing leads to consumer skepticism of all green products as well as doubts about
company claims regarding sustainability. However, the understanding of how to regain …

The environment friendly lifestyle and the green product trend have motivated corporates to
develop and adopt sustainable business practices. However, an increasing number of …