Identifying and classifying the factors affecting fast food store selection using factor analysis method
ŮŹSM Alavi, A Ebrahimi, E Pourmourdinin… - Journal of Business …, 2018 - jibm.ut.ac.ir
This study aimed to identify and classify the features of fast food restaurants. In addition, it
was conducted to segment customers based on each of the identified categories. Statistical …
was conducted to segment customers based on each of the identified categories. Statistical …
Typology of Foreign Tourists in Tehran's Grand Bazaar Using Two-step Cluster Analysis: an Approach to Urban Planning
M Ghaffari, M Nematpour - Motaleate shahri, 2020 - urbstudies.uok.ac.ir
Market segmentation is a prerequisite of tourism planning success. Tourist segmentation
based on psychological variables is in turn one of the most important, most operational …
based on psychological variables is in turn one of the most important, most operational …
consumer segmentation on the basis of food-related lifestyles
SM Tabatabaee Nasab… - Journal of Business …, 2016 - jibm.ut.ac.ir
Effective Competition in today's markets requires correct identification of market segments.
The food market is one of markets that need to be segmented on the basis of appropriate …
The food market is one of markets that need to be segmented on the basis of appropriate …