Over the past decades there has been a sustained interest in country image and destination
image constructs in two primary streams of literature, including international marketing and …

Celebrity endorsement in tourism is utilised by global marketing practitioners to attract
tourists to visit destinations. Despite this, studies are yet to assess the efficacy of two specific …

Purpose This study examines the influencing factors of smart technology use behaviour
(STUB), influencing tourist satisfaction and enhancing revisit intention for the Chinese …

Destination familiarity is thought to critically influence tourists' decision-making processes.
Yet the role of familiarity in shaping tourists' and residents' image of, and loyalty to, a …

Purpose This paper aims to draw from the stereotype content model (SCM) to investigate the
mediating role of country-triggered emotions on the relationship between country …

The tourist experience is a core indicator of destination management for the comprehensive
evaluation of destination value. Tourist experience and tourist inspiration are important …

Purpose Although the prominence of brand logo for companies is widely acknowledged, a
close examination of the literature reveals lack of empirical research pertaining to effect of …

Although there is the saying “there's no place like home”, research on a traveler's sense of
feeling at home in an accommodation and its influence on their well-being is …

This study examines six antecedent constructs affecting potential Australian tourists'
destination image of Fiji. Data were collected from 416 respondents and analysed using …

The purpose of this study is to check whether the image of a country can be configured by
the interaction of cognitive and emotional experiences with the functional, hedonic, and …