The study addresses the question of what type of political content can trigger reactions from
electoral candidates' followers on Facebook. Citizens' reactivity is increasingly important in …

Political campaigning on social media is a core feature of contemporary democracy.
However, evidence of the effectiveness of this type of campaigning is thin. This study tests …

Our study explores the adoption of Facebook and Twitter by candidates in the 2013 German
Federal elections. Utilizing data from the German Longitudinal Election Study candidate …

We ask how pro-European parties communicate in the face of a Eurosceptic challenge and
how this affects the politicization of European Union integration within a country. We draw on …

This article presents an analysis of the citizens' engagement with the 2013 Czech
parliamentary elections campaign on Facebook. While many studies primarily focus on the …

Polarization is one of the most frequent strategies in political. This chapter discusses the use
of polarization strategies and populist discourse in the microblogging platform Twitter during …

Adoptant une perspective sociologique, cet article s' intéresse aux différents types d'acteurs
impliqués dans la mise en oeuvre de la communication électronique officielle des candidats …

隨著社群媒體融入吾人生活, 成為粉絲, 按讚這類網路行為已被證實與實體行動間存在關聯,
因此透過候選人臉書的大數據來預測選舉結果, 便成為新興研究主題. 本文分析2016 …

Since its origin, social media have been perceived as a place of self-expression and
freedom of opinion. Social media, especially Facebook, are considered a powerful tool for …

任何傳播行為都希望對象有所回應, 因此必須透過互動來驗證訊息影響力,
所以何種訊息才能促進互動, 是一個重要課題. 本文探討2016 年大選朱立倫, 蔡英文 …