An agent-based modeling approach for understanding drivers of consumer decisions on foreign versus domestic products: case study of a local refrigerator market
Despite extensive studies on consumer behavior and decision making, the social influence
of consumers on each other has not been widely investigated. To incorporate such …
of consumers on each other has not been widely investigated. To incorporate such …
An agent-based modeling approach for understanding drivers of consumer decisions on foreign vs domestic products: case study of a local refrigerator market
Despite extensive studies on consumer behavior and decision-making, the social influence
of consumers on each other has not been widely investigated. To incorporates such …
of consumers on each other has not been widely investigated. To incorporates such …
[PDF][PDF] Investigating the Effect of Demographic Factors in Consumer Buying Decision.
I Ashofteh, H Dehghanan - International Journal of Economic …, 2017 - academia.edu
In this study, using the Kotler's consumer behavior model, the impact of the demographic
factors in the ranking of factors affecting Iranian consumer buying decisions when buying …
factors in the ranking of factors affecting Iranian consumer buying decisions when buying …
Determining effective characteristics on ADSL internet users' behavior in Iran
MH Sadegh, MA Shah Hoseini - Journal of Business Management, 2015 - jibm.ut.ac.ir
The increase in the number of ADSL users over recent years has encouraged different
companies to enter to this context. For this reason, the current article aims to study Internet …
companies to enter to this context. For this reason, the current article aims to study Internet …
[PDF][PDF] The Effect of Innovation in Marketing on Development and Creating of New International Markets in Automobile Industry (Case Study: Iran Khodro Co.)
MA Abdolvand, A Pakari - researchgate.net
As global competition intensifies, companies have turned to innovation strategy. Successful
companies direct innovation and marketing activities to the development of new markets in …
companies direct innovation and marketing activities to the development of new markets in …
[引用][C] The Relationship between Marketing Strategies and Relationalism in Sport Marketing Networks
V Shojaei, AM Safania, MR Shahida