Purpose–The purpose of this paper is to identify website characteristics that affect customer
evaluations and satisfaction with online stores at two interaction points–when the order is …

This practical study aims to enrich the current literature by providing new practical evidence
of the positive and negative influence factors of the Internet on generations (Gens) Y and Z …

This study is a cross-cultural examination of interactivity on US, UK, Japanese, and South
Korean corporate Web sites. Each Web site was content-analyzed for use of various …

Purpose–This study attempts to identify the brand personality dimensions that American
firms intend to create in the mind of online consumers by using “forms of online …

This study examines how exporters from an emerging economy improve their performance
by investigating the impact of export market dynamism, information and communication …

Language and communication, especially high-versus low-context communication styles,
have been shown to lead to differences in Web sites. Low-context communication provides …

The purpose of this paper is to explore, reconcile and depict corporate website favorability
(CWF), its antecedents and consequences in the financial setting in the UK and Russia …

Purpose–This study explores US brands' web site standardisation in terms of the extent of
standardisation and the content applied across European markets. The conceptual …

E‐commerce researchers have shown that retailers are increasingly following a click and
mortar strategy, whereby online and offline channels are becoming more integrated. Despite …

Purpose–This study seeks to examine the empirical link in export market ventures of the
relationship between the internet (when it is used for communication, networking, market …