From likes to loyalty: Exploring the impact of influencer credibility on purchase intentions in TikTok
JM Alcántara-Pilar, ME Rodriguez-López… - Journal of Retailing and …, 2024 - Elsevier
In recent years, influencer marketing has gained significant prominence within the digital
marketing landscape, particularly on platforms such as TikTok. This study seeks to …
marketing landscape, particularly on platforms such as TikTok. This study seeks to …
Significant factors affecting the quality of housing infrastructure project construction in Saudi Arabia using PLS-SEM
Quality construction contributes to the overall sustainability of the built environment,
especially for infrastructure projects. High-quality housing infrastructure projects benefit …
especially for infrastructure projects. High-quality housing infrastructure projects benefit …
Acceptance of ChatGPT by undergraduates in Sri Lanka: a hybrid approach of SEM-ANN
S Sabraz Nawaz, MB Fathima Sanjeetha… - … Technology and Smart …, 2024 - emerald.com
Purpose This study aims to investigate Sri Lankan Government university students'
acceptance of Chat Generative Pretrained Transformer (ChatGPT) for educational purposes …
acceptance of Chat Generative Pretrained Transformer (ChatGPT) for educational purposes …
Risk Interdependency Network Model for the Cost and Time of Pile Installation in Saudi Arabia, Using Partial Least Squares Structural Equation Modeling
Pile construction projects cause significant time and expense overruns. The pile installation
activity is the primary reason for project underperformance and uncertainties. Additionally …
activity is the primary reason for project underperformance and uncertainties. Additionally …
[HTML][HTML] Identifying the significant causes of waste of housing infrastructure projects in the Kingdom of Saudi Arabia
Construction waste issues have worsened globally due to the fast development of
construction activities. The environment, expenditures, duration, productivity, and social …
construction activities. The environment, expenditures, duration, productivity, and social …
[HTML][HTML] Dynamic BIM Adoption Impact on Contract Cost Variance Factors Using PLS-SEM Techniques
This paper investigates the Building Information Modeling (BIM) adoption impact on the
factors of Contract Cost Variance (CCV) over time. The study considers qualitative and …
factors of Contract Cost Variance (CCV) over time. The study considers qualitative and …
Reduce Power Energy Cost Using Hybrid Six Sigma Based on Fuzzy MADM: A Case Study in Mechanical Factory
Production costs are always the top concern of company managers in improving production
and business efficiency. The cost of energy is one of the major costs that manufacturing …
and business efficiency. The cost of energy is one of the major costs that manufacturing …
Assessing ERP System Acceptance in the Hospitality Industry: An Application of the UTAUT 3 Model
IM Razzaq, M Saputra… - … International Seminar on …, 2024 - ieeexplore.ieee.org
In the rapidly digitizing landscape of the hospitality industry, the implementation of
Enterprise Resource Planning systems is pivotal for boosting operational effectiveness and …
Enterprise Resource Planning systems is pivotal for boosting operational effectiveness and …
Harmonic mitigation in multilevel inverters for power quality improvement in power system
T Karmakar, S Das Biswas, S Bhattacharjee… - AIP Conference …, 2024 - pubs.aip.org
Multilevel inverters have gained popularity over conventional two-level inverters in various
power applications due to their ability to generate high-quality output with low total harmonic …
power applications due to their ability to generate high-quality output with low total harmonic …
Power Quality Event Classification with CNN-FFNN Embedding Fusion Method
A Wyawhare, J Chakraborty, AK Pati… - 2024 IEEE Students …, 2024 - ieeexplore.ieee.org
The widespread application of grid-connected renewable sources, electric vehicle charging
systems, causes power quality disturbances (PQD) on AC sources. The PQD affects the …
systems, causes power quality disturbances (PQD) on AC sources. The PQD affects the …