Owing to the unprecedented advancements in digital technologies adopted for use in
marketing tourism, their use in tourism is expected only to gain momentum. The purpose of …

The purpose of this study is to analyze the impact and challenges of digital marketing in
health care industries during the digital era and covid-19 pandemic. The research method is …

Abstract The tourism in Rejang Lebong Regency provides opportunities for tourist attractions
to increase tourist visits, the high number of tourist visits to tourist attractions in Rejang …

Purpose This paper aims to measure the intention to use digital marketing strategies to
enhance the performance of tourism business as well as the extent of digital renovation …

Social media and its applications are a part of daily life in Turkey and the rest of the world. In
2022, about 80.7% of Turkey's population (69.9 million people) spent an average of 8 h daily …

The accepted Sustainable Development Goals aim at reorienting the tourism industry to
sustainable tourism and enhancing post-industrial tourism. In this case, it is necessary to …

This study aims to analyse the research involving the evolution and development of digital
transformation and the new combinations in tourism development. To this end, a systematic …

Digital nomads are engaged in a complex quest to select their next destination. In this
context, user-generated content (UGC) on social media is a pivotal source to glean insights …

Purpose This study aims to examine the main aspects of innovation development regarding
digital tools used in the tourism industry in a local area. Design/methodology/approach A …

This study examined the influence of international tourism and foreign direct investment on
economic growth in Morocco during the period 1983–2018. Using autoregressive distributed …