Spas primarily sell “experience.” It is important for a spa to deliver quality services so that
customers attain positive emotions, as this will encourage customers to seek the same …

Customer satisfaction means that how the customer perceives service delivery. That
customer satisfaction is a function of service performance relative to the customer …

Faced with keen competition in the theme park operating environment, operators have
realized the necessity of maintaining a high standard of service quality in order to survive …

Very few studies focus on the behavior of hotel and resort spa customers in China. Hence,
this research proposes a model for testing the impact of spa service quality, positive and …

Culture is the characteristics of a particular group of people, defined by everything from
language, religion, cuisine, social habits, music and arts. As a part of the culture, cuisine and …

Despite the importance of quality of services in the rural tourism sector, it is somewhat
surprising that little study has been done to delve into the fundamental contributive factors …

The purpose of this study is to determine the factors affecting service quality at restaurants
that operate in the service industry. Three restaurants operating in Trabzon were analyzed in …

In this rapidly changing world of digitalization, the role of ecotourism in Malaysia is pivotal in
the effort of tourism development. This study aims to determine the created and supporting …

Background The trend of world markets has changed noticeably from agricultural to service
markets (Asian Development Outlook, 2007). All of the service businesses are trying their …

This research aims to study the relationship between service quality and tourists' intention to
revisit Pattaya, one of the most famous tourist destinations in Thailand, and to compare the …