Brand image has been a crucial clue to making subjective judgment for consumers to
determine the brand, which is critical to making a purchase decision. The influence …

The sustainable chemistry (SCh) approaches are used to reduce the chemical hazards of
chemical processes by acquiring resource efficiency along with social and economic …

This paper investigates the success of sustainable product innovation in the textile, clothing,
and leather industry. Basing on the typology of Medeiros et al.(2014) a literature review was …

Conventional production and consumption system results in rapid depletion of natural
resources. Particularly in developing economies, the key factor behind environmental …

This study examines the knowledge and involvement of consumers in sustainability goals,
aiming to provide valuable insights to the textiles and clothing industry to foster their social …

In recent years, fast fashion has boosted global production and consumption, decreasing the
lifespans of garments and increasing volumes of discarded textiles which are neither …

This study seeks to explore the impact of the sustainable features of running shoes on
consumers' inclination to pay a premium price. This research delves into the mediating effect …

The time span covered by The Routledge History of Fashion and Dress starts in the
nineteenth century, with the aftermath of the consumers' revolution, and reaches all the way …

Promoting sustainable consumer behavior is now an obligation under new European
legislation, requiring life cycle assessment (LCA) for accurate environmental impact …

Clothing brand relies more on marketing for sales in comparison with other brands and
today's consumers are more influenced by clothing brand values. Therefore, marketing …