[PDF][PDF] Research to Assess Branding and Marketing Needs for DelDOT TMC's Real-Time Traveler Information System

WJ DeCoursey, MS Scott, S Pragg, NW Kirschling… - 2014 - udspace.udel.edu
Abstract The Delaware Department of Transportation (DelDOT) Transportation Management
Center (TMC) is well regarded for its state-of-the-art Integrated Transportation Management …

Den digitalen Kundenservice bewerten lernen

R Senderek, R Emonts-Holley, P Jussen - Controlling & Management …, 2016 - Springer
Überlegungen, wie der Effekt von Social-Media-Anwendungen für Unternehmen greifbar
gemacht werden kann, sind nicht neu. Der Großteil von ihnen zielt jedoch vorrangig auf eine …

[PDF][PDF] Usage of live streaming apps for destination promotion: An empirical study of the behaviour of destination marketing organizations and their adoption of live …

I Aloshari - 2016 - diva-portal.org
The purpose of this thesis is to explore how Destination Marketing Organizations (DMOs)
are using the live streaming apps to promote their destinations, and what are their attitudes …

[PDF][PDF] The Museum's Online Audience

O Nierenberg, F Vermeylen, M Lavanga - 2014 - thesis.eur.nl
Social media became one of the most recent trends among museums, especially the social
networking site Facebook proved to be useful and promising. However, previous studies …