Reinforcing customer journey through artificial intelligence: a review and research agenda
Purpose This study defines a three-angled research plan to intensify the knowledge and
development undergoing in the retail sector. It proposes a theoretical framework of the …
development undergoing in the retail sector. It proposes a theoretical framework of the …
Adoption of artificial intelligence in banking services: an empirical analysis
Purpose This study aims to understand the importance and challenges of adopting artificial
intelligence (AI) in the banking industry in Malaysia and examine the factors that are …
intelligence (AI) in the banking industry in Malaysia and examine the factors that are …
The impact of artificial intelligence technology stimuli on smart customer experience and the moderating effect of technology readiness
J Gao, L Ren, Y Yang, D Zhang, L Li - International Journal of …, 2022 - emerald.com
Purpose This research clarifies the connotations and dimensions of artificial intelligence (AI)
technology stimulation and establishes a stimulus scale to explain the relationship between …
technology stimulation and establishes a stimulus scale to explain the relationship between …
The effect of Covid-19 on digital banking explored under business model approach
AC Yıldırım, E Erdil - Qualitative Research in Financial Markets, 2024 - emerald.com
Purpose This study aims to understand the impacts of Covid-19 on the progression of
digitalization of banks in an emerging market. For this purpose, business model canvas …
digitalization of banks in an emerging market. For this purpose, business model canvas …
Technology readiness, mobile payments and gender-a reflective-formative second order approach
JF Tavera-Mesías, A Van Klyton… - Behaviour & Information …, 2023 - Taylor & Francis
This study examines the formation of technology readiness among lower-income urban
consumers and its influence on the acceptance of mpayment apps for digital money. Using …
consumers and its influence on the acceptance of mpayment apps for digital money. Using …
An empirical assessment of customer satisfaction of internet banking service quality–Hybrid model approach
S Kashyap, S Gupta, T Chugh - International Journal of Quality & …, 2024 - emerald.com
Purpose The present work has proposed and employed an innovative hybrid method based
on the combination of factor analysis and an artificial neural network (ANN) model to …
on the combination of factor analysis and an artificial neural network (ANN) model to …
Investigating the Impact of resilience, responsiveness, and quality on customer loyalty of MSMEs: Empirical evidence
NA Saad, S Elgazzar, S Mlaker Kac - Sustainability, 2022 - mdpi.com
Due to the importance of the micro, small, and medium-sized enterprises (MSMEs) sector
and the negative implications of COVID-19, which resulted in decreasing resource …
and the negative implications of COVID-19, which resulted in decreasing resource …
Green supply chain: the impact of environmental knowledge on green purchasing intention
S Elbarky, S Elgamal, R Hamdi… - Supply Chain Forum: An …, 2023 - Taylor & Francis
ABSTRACT A growing number of consumers are becoming environmentally conscious in
their purchasing decisions, indicating their desire to protect the environment by emphasising …
their purchasing decisions, indicating their desire to protect the environment by emphasising …
Development of research agenda on demonetization based on bibliometric visualization
Purpose The purpose of present study is to identify influential aspects of published literature,
research streams and future research questions to set forth future research agenda based …
research streams and future research questions to set forth future research agenda based …
Neobank adoption: integrating the information systems effectiveness framework with the innovation resistance model
Purpose This study aims to integrate Delone and McLean's information system success
(DMISS) model with the innovation resistance model to evaluate the relationship between …
(DMISS) model with the innovation resistance model to evaluate the relationship between …