Purpose The purpose of this paper is to assess the mediating effect of customer
engagement on the relationships between selected relationship quality and value …

This paper examines the key relationship effects between the customer perceived value
dimensions: product quality, service quality and price fairness on customer engagement in a …

The impact of loyalty programs on customer retention was investigated in this study.
Concomitantly, the mediating effects of brand association and customer satisfaction between …

Purpose This study aims to develop and validate a cross-national framework to identify the
motivation underpinning consumers'(ie the general public's) loyalty toward credit card …

Purpose Existing service research has revealed that customers' perceived equity influences
the sustainability of a business. Despite the importance of food service mobile applications …

Customer engagement is one of the significant operational and quality practices service
providers use to build service experiential relationships with customers. The purpose of this …

This study's primary objective is to investigate how customer loyalty can mediate the
relationship between service recovery strategies and customer switching intentions. The …

The rapid growth of information technology and communication today has disrupted various
sectors, including the food sector. Consumers' behavior in ordering food has shifted from …

Abstract" WARMINDO" food stall is one of the food businesses that is currently gaining
popularity and spreading rapidly everywhere. This can be observed in various crowded …

The effect of increased customer participation on service quality remains an enduring
dialogue in the services literature. We study the relationship between increased customer …