This paper reviews existing characterizations of strategy from military, business and
management studies and examines how these characterizations may help inform strategic …

This article suggests to use the conceptual model of Michael Porter Value Chain in order to
integrate all the variables that explain the mechanism of value creation through design. The …

Speculative design, critical design, and other alternative designs have emerged as popular
approaches and burgeoning traditions within HCI and design research. While examples of …

Written by a leading authority in the fields of marketing and design, here is first book ever to
bring together the theory and practice of design management. In eleven comprehensive …

During the past approximately 15 years designers have paid increasing attention to service
and changes in our society, resulting in a new design discipline–service design. In parallel …

Within the context of the increasing digitalization and intertwining cyber and physical
dimensions connected by Internet, the paper aims at contributing towards understanding …

In this paper we explore and integrate ideas from three disciplines that influence design
management: strategy as the organizational framework, innovation as the marketplace …

This is the first study on the brand–land link for quality wines with a strong identity produced
in extreme territories using the Policy Delphi methodology. The objective of this study is to …

Esta tese tem por objetivo apresentar o design como uma estratégia para organizações que
buscam a inovação e diferenciação, em meio a inúmeras ações de competitividade, num …

Purpose Engaging with customers and addressing unmet value have become increasingly
challenging within multi-stakeholder environments of service innovation. Therefore, this …