The rise of social media has led to changes in how entrepreneurs carry out their day-to-day
activities. Studies on social media and entrepreneurship are relatively new and fragmented …

Purpose This paper provides a structured literature review (SLR) about the effects of social
media technologies on entrepreneurship activities and processes, to identify relationships …

Non-fungible tokens (NFTs) have taken the world by storm. Initially started as an art/game
experiment, the NFT has given rise to a new form of entrepreneurship in the virtual world …

Entrepreneurship has attracted much attention to both research and practice in the last two
decades. Particularly, with the advent of new information and communication technologies …

Several brands are striving in their endeavors to find new ways to improve their consumer
engagement through social media. They are using different tools including influencer …

Given the mediating role of value co-creation, this paper tries to demonstrate how social
network marketing (SNM) could influence consumer purchase behavior (CPB). The …

E-entrepreneurial intention is a new perspective of entrepreneurship that leverages the
creative use of internet technologies as a foundation for new business ventures. Using the …

Despite a growing interest in social media adoption by corporations, there is minimal
knowledge about the drivers of social customer relationship management (SCRM). This …

Entrepreneurs are characterized by their quests to generate creative, novel opportunities
and acquire the resources critical to fund their success (Amit and Han, 2017; Drover et al …

Purpose Drawing on the example of car manufacturer Tesla and its early investor Elon
Musk, the purpose of this paper is to explore the connection between the personal …