The editorial team of Sri Lanka Journal of Marketing has noticed an unintentional error that
has occurred during the editing process in the article published under the DOI http://doi …

Financial institutions across the world are trying to reduce their carbon print and the same is
true for commercial banks. Banks use a substantial amount of paper in day-today customer …

The purpose of this paper is to examine certain aspects of the relationship among consumer
ethnocentrism (CE), consumer impulsiveness (CI) and impulse decisions to buy domestic …

Innovations enable organizations to introduce novel products and services to its customers.
However, within the Modern Trade Industry in Sri Lanka, firms deploy innovations, yet if that …

These days the importance for consumers of choosing the fresh meat brand has increased
and accurate brand positioning in fresh meat sector allows domestic brands to be preferred …

Abstract1 Virtual banking is a service that has been introduced by banks aiming to help their
customers to perform most of the traditional banking services with limited physical …

Performance management is a much broader and a complicated function of HR, as it
encompasses activities such as joint goal setting, continuous progress review and frequent …

Facebook is undoubtedly the leading social networking service in Sri Lanka, which
comprises approximately 7.9 million users by creating a massive platform to advertise and …

Research background: The growing and widespread of consumers' retail marketplace has
been polarized heavily by used-products (second-hand goods). Yet, consumers' income …

Innovations enable organizations to introduce novel products and services to its customers.
However, within the Modern Trade Industry in Sri Lanka, firms deploy innovations, yet if that …