Global growth in wine tourism mirrors that of wine consumption and rural tourism. Existing
research reveals that wine tourists look for dining, shopping, and cultural and recreational …

This paper seeks to provide a framework that will help us identify and better understand the
major challenges we face in consumer/tourist experience research. These challenges have …

Now in its third edition, the best-selling text, Marketing in Travel and Tourism, explains the
principles and practice of marketing as they are increasingly being applied in the global …

This study reconfigures the user generated content in online hotel reviews to provide
comparative and benchmarking insights about customer satisfaction. Hangzhou, an …

Tourism is an inherently social phenomenon. Tourists travel with others and experience
places and cultures through interacting with both familiar and unfamiliar others. This volume …

In recent years there has been a considerable interest in the cultural aspects of tourism such
as the impacts of culture on tourism planning, development, management, and marketing …

The tourism industry is arguably one of the most important sources of income and foreign
exchange, and is growing rapidly. However, national and international crises have huge …

The present study analyzed survey data from 970 tourists to evaluate their Lake Erie wine
region experience. Using structural equation modeling, an adapted scale of the experience …

Typically, residents play a role in developing strategies and innovations in tourism.
However, few studies have sought to understand the role of Islamic religiosity on the …

This volume seeks to review and stimulate interest in emerging and fresh topics in
contemporary tourist behaviour and experience. Topics explored include the effects of …