Hybridization, defined as breeding between two distinct taxonomic units, can have an
important effect on the evolutionary patterns in cross-breeding taxa. Although interspecific …

Flagship species are frequently used by conservation practitioners to raise funds and
awareness for reducing biodiversity loss. However, uncertainty remains in the academic …

The vast scope of conservation problems has forced biologists and managers to rely on"
surrogate" species to serve as shortcuts to guide their decision making. These species …

This paper updates a 1996 meta-analysis of studies using the Contingent Valuation Method
(CVM) to value threatened, endangered and rare species published in this journal by …

International conservation NGOs rely on flagship species campaigns for fundraising but this
approach has been criticized for benefiting a limited number of species. However, this …

Conservationists often complain that their study species are ignored by donors. However,
marketing theory could help understand and increase the profile and fundraising potential of …

Recognition of the need to include economic criteria in the conservation policy decision‐
making process has encouraged the use of economic‐valuation techniques. Nevertheless …

Species selected as flagships to promote conservation activities around the world are
typically well known and charismatic mega‐fauna. Unfortunately this limits the scope for …

Celebrities can generate substantial attention and influence public interest in species. Using
a large‐scale examination of publicly available data, we assessed whether species across 6 …

Environmental non‐governmental organizations (ENGO s) largely select flagship species for
conservation marketing based on their aesthetic appeal. However, little is known about the …