The role of marketing channels in supply chain management
This paper synthesizes five decades of supply chain-related research from premier
managerially oriented marketing journals and provides a state-of-the-art integration and …
managerially oriented marketing journals and provides a state-of-the-art integration and …
Decision making on business issues with foresight perspective; an application of new hybrid MCDM model in shopping mall locating
Shopping malls are one of the glories of metropolises with their attractive shops and a wide
variety people who are walking in order to purchase goods. Location of a shopping mall is …
variety people who are walking in order to purchase goods. Location of a shopping mall is …
A combined fuzzy MCDM approach for selecting shopping center site: An example from Istanbul, Turkey
The aim of this study is to model shopping center site selection problem for a real world
application in Istanbul which is the most populated city in Turkey. Since Turkish metropolitan …
application in Istanbul which is the most populated city in Turkey. Since Turkish metropolitan …
Multi-unit ownership in franchising: evidence from the fast-food industry in Texas
A Kalnins, F Lafontaine - RAND Journal of Economics, 2004 - JSTOR
We use data on all the new restaurants opened in Texas between 1980 and 1995 by seven
of the largest nationally franchised fast-food chains to examine empirically the extent of multi …
of the largest nationally franchised fast-food chains to examine empirically the extent of multi …
A cross‐cultural comparison of the plural forms in franchise networks: United States, France, and Brazil
RP Dant, R Perrigot, G Cliquet - Journal of Small Business …, 2008 - Wiley Online Library
This paper explores the phenomenon of plural forms (ie, the simultaneous coexistence of
franchised and company‐owned outlets, operationally, the proportion of company‐owned …
franchised and company‐owned outlets, operationally, the proportion of company‐owned …
Multi‐outlet retail site location assessment
AB Mendes, IH Themido - International Transactions in …, 2004 - Wiley Online Library
One of the most important decisions a retailer can make is where to locate a retail outlet.
Because convenience is so important to today's consumers, a retail store can prosper or fail …
Because convenience is so important to today's consumers, a retail store can prosper or fail …
Site selection of retail shops based on spatial accessibility and hybrid BP neural network
The increase of consumer income has resulted in the rapid development of the retail
industry in China, which provides high market potential for retail companies worldwide …
industry in China, which provides high market potential for retail companies worldwide …
[HTML][HTML] Site selection via learning graph convolutional neural networks: A case study of Singapore
Selection of store sites is a common but challenging task in business practices. Picking the
most desirable location for a future store is crucial for attracting customers and becoming …
most desirable location for a future store is crucial for attracting customers and becoming …
Convenience store locations prioritization: a fuzzy TOPSIS-GRA hybrid approach
Purpose The objective of the study is to develop a methodology to strategically rank store
locations using criteria such as population, store site characteristics, economic …
locations using criteria such as population, store site characteristics, economic …
Multi-unit franchising from franchisor and franchisee perspectives: Antecedents, performance outcomes, and the optimal mini-chain size
J Boulay, B Caemmerer, H Evanschitzky… - Journal of Business …, 2020 - Elsevier
We assess in an integrated model the antecedents of multi-unit franchising as well as its
outcomes. Based on both franchisor and franchisee data, the results related to the …
outcomes. Based on both franchisor and franchisee data, the results related to the …