Digital technology is the representation of information in bits. This technology has reduced
the cost of storage, computation, and transmission of data. Research on digital economics …

Online news media have become a key part of social, economic, and cultural life in many
societies. Research about these media has grown dramatically, especially in the past few …

This paper provides a framework for conceptualizing omnichannel integration as a
continuum, identifies phenomena that determine how firms should position along that …

The fast-paced growth of e-commerce is rapidly changing consumers' shopping habits and
shaping the future of the retail industry. While online retailing has allowed companies to …

The presence of fake news via Internet media compels researchers and practitioners to
understand the consequences of this phenomenon on marketing activities. Surprisingly, no …

We develop SHOPPER, a sequential probabilistic model of shopping data. SHOPPER uses
interpretable components to model the forces that drive how a customer chooses products; …

We construct a new index of media slant that measures the similarity of a news outlet's
language to that of a congressional Republican or Democrat. We estimate a model of …

Bayesian methods have become widespread in marketing literature. We review the essence
of the Bayesian approach and explain why it is particularly useful for marketing problems …

Demand elasticities and other features of demand are critical determinants of the answers to
most positive and normative questions about market power or the functioning of markets in …

This paper contains an overview of the relevant economic research literature on the digital
transformation of news markets and the impact on the quality of news. It compares various …