Technological advances have facilitated the move from market-centric to user-centric
commerce by enabling the progress towards S-Commerce from E-Commerce …

Web 2.0 technologies and social media gave a rise to social commerce as a new
phenomenon in the business world. Recently, social commerce gained a major attention …

Although live social commerce apps have emerged as a marketing channel recently, live
social commerce, as a relatively new phenomenon, has attracted little attention. The authors …

Consumers are relying increasingly on social commerce for making their purchase
decisions, and e-vendors have great interests in applying social commerce features in the …

Social commerce has recently expanded to operate in real time. The business model
associated with social commerce has great potential to generate big sales. In order to …

E-commerce and social media integration are becoming increasingly popular throughout the
world, particularly with the emergence of Web 2.0 technology. In a social commerce (SC) …

Purpose As a business paradigm, social commerce (s-commerce) has brought about a new
stage of innovation, and by extension, has transmuted the power from seller to buyer. S …

With the spread of m-commerce usage around the globe, mobile commerce can become the
primary approach for many users in transactions. Such a method is considered an …

The proliferation of social commerce has changed customers' purchase decision-making
process. However, few studies have investigated the roles of social commerce factors on …

Trust is an essential concern in s-commerce. Though existing research has studied the
association between trust and purchasing intention; the determinants of the formation of trust …