[HTML][HTML] Effects of the qualification of animal welfare claims in market communication on consumer purchase intentions with and without time constraints: A dual …
Claims about animal welfare and other sustainability characteristics are often used in market
communication to promote food products. When such claims are suspected to be deceptive …
communication to promote food products. When such claims are suspected to be deceptive …
[HTML][HTML] Replication and extension of framing effects to compliance with health behaviors during pandemics
T Otterbring, A Festila, M Folwarczny - Safety Science, 2021 - Elsevier
Outbreaks of infectious diseases represent a significant challenge for health authorities
around the world. Public cooperation and compliance with health recommendations …
around the world. Public cooperation and compliance with health recommendations …
To vape or not to vape? Effects of exposure to conflicting news headlines on beliefs about harms and benefits of electronic cigarette use: Results from a randomized …
News coverage of novel tobacco products including e-cigarettes has framed the use of these
products with both positive and negative slants. Conflicting information may shape public …
products with both positive and negative slants. Conflicting information may shape public …
Revisiting attribute framing: The impact of number roundedness on framing
We compare the impact of round and non-round numbers used in a communication
message on consumers' evaluations and judgments towards the associated target entity. We …
message on consumers' evaluations and judgments towards the associated target entity. We …
When less is more: How mindset influences consumers' responses to products with reduced negative attributes
VC Wong, L Su, HPY Lam - Journal of Marketing, 2020 - journals.sagepub.com
Marketing communications often describe a reduction in a product's negative attributes
(eg,“our mineral water now uses 34% less plastic”). This claim may be interpreted as a trend …
(eg,“our mineral water now uses 34% less plastic”). This claim may be interpreted as a trend …
Do you favor positive information or dislike negative information? Cultural variations in the derivation of the framing effect
Individuals, despite having practically identical choices, often evaluate one option as being
more favorable when described in a positive (vs. negative) frame, a phenomenon known as …
more favorable when described in a positive (vs. negative) frame, a phenomenon known as …
Affective debiasing: Focusing on emotion during consumption attenuates attribute framing effects
One of the most pervasive findings in attribute framing research is the valence consistent
shift; that is, positively valenced frames (eg, 95% natural ingredients) are preferred over …
shift; that is, positively valenced frames (eg, 95% natural ingredients) are preferred over …
Characteristics of quantifiers moderate the framing effect
DL Holford, M Juanchich… - Journal of Behavioral …, 2022 - Wiley Online Library
The attribute framing effect, where people judge a quantity of an item more positively with a
positively described attribute (eg,“75% lean”) than its negative, albeit normatively equivalent …
positively described attribute (eg,“75% lean”) than its negative, albeit normatively equivalent …
The influence of message framing on nocebo headaches: Findings from a randomized laboratory design
Attribute framing presents an ethically sound approach for reducing adverse nocebo effects.
In past studies, however, attribute framing has not always decreased nocebo effects. The …
In past studies, however, attribute framing has not always decreased nocebo effects. The …
框架效应的应用研究及其应用技巧
李晓明, 谭谱 - 心理科学进展, 2018 - journal.psych.ac.cn
摘要个体的决策及偏好常会因信息的表达方式而变, 研究者将这种违背期望效用理论不变性的
现象称之为“框架效应”. 框架效应体现了人类非理性决策的普遍性, 也为合理利用人类的决策特点 …
现象称之为“框架效应”. 框架效应体现了人类非理性决策的普遍性, 也为合理利用人类的决策特点 …