Social presence, or the feeling of being there with a “real” person, is a crucial component of
interactions that take place in virtual reality. This paper reviews the concept, antecedents …

Virtual reality technology is emerging as a valuable tool for a variety of disciplines, including
psychological research and theory, therapy, training, communication, medicine, education …

On the basis of the parasocial interaction and social presence that e-commerce livestream
marketing can create, this study used structural equation modeling and the bootstrapping …

In human culture, storytelling is a long-established tradition. The reasons people tell stories
are manifold: to entertain, to transfer knowledge between generations, to maintain cultural …

Collaborative learning is a teaching method that brings together students to discuss a topic
important for a given course or curriculum and solve a related problem or create a product …

While head-mounted display-based virtual reality (VR) can produce compelling feelings of
presence (or “being there”) in its users, it also often induces motion sickness. This study …

Livestream shopping has attracted great attention in an increasingly digitalized society. This
study is to explore the mechanism through which social presence and physical presence …

Online learning has become more popular in higher education with its advantages of
flexibility and accessibility. However, there have been challenges to students' learning …

It is generally accepted that natural environments reduce stress and improve mood. Since
access to natural environments is sometimes limited, virtual natural environments, especially …

In the emerging ecology of commercial social VR, avatars that serve to represent individuals
within these multi-user virtual worlds are at the heart of the embodied social experience …