Opinion mining is an interesting area of research because of its applications in various
fields. Collecting opinions of people about products and about social and political events …

For new product development, previous segmentation methods based on demographic,
psychographic, and purchase behavior information cannot identify a group of customers with …

With the popularity of smartphones and mobile devices, mobile application (aka “app”)
markets have been growing exponentially in terms of number of users and downloads. App …

Big data commerce has become an e-commerce trend. Learning how to extract valuable
and real time insights from big data to drive smarter and more profitable business decisions …

With the rapid growth and dissemination of mobile services, enhancement of customer
satisfaction has emerged as a core issue. Customer reviews are recognized as fruitful …

Today, consumer reviews are available on the Internet for a large number of product
categories. The pros and cons expressed in this way uncover individually perceived …

Eliciting user needs for individual components and features of a product or a service on a
large scale is a key requirement for innovative design. Synthesizing data as an initial …

The Kano model is an extensively used technique for understanding different types of
customer preferences. It classifies product features based on the effects of their performance …

The rapid growth of e-commerce and social networking sites has created various challenges
for the extraction of user-generated content (UGC). In the era of big data, customer opinions …

In sentiment analysis, the high dimensionality of the feature vector is a key problem because
it can decrease the accuracy of sentiment classification and make it difficult to obtain the …