[PDF][PDF] Marketing performance as the impact of marketing mix strategy (7p) with determination of market attraction and company's resources

H Suherly, F Affif, H Arief, AD Guterres - International journal of economics …, 2016 - unpaz.tl
The theme of this research is the marketing performance as a impact of the marketing mix
strategy (7p) with determination of market attractiveness and resources on Timor Leste's …

A GIS-based mobile application to improve tourism experience: a case study of Terengganu, Malaysia

AWS Mei, PL Hong, P Keikhosrokiani… - 2021 international …, 2021 - ieeexplore.ieee.org
Geographic Information Systems (GIS) is a system that gathers and analyzes data related to
positions on Earth's surface. It can be used in different ways like mapping, navigation …

[PDF][PDF] The sustainability of nautical sports tourism in terengganu using a cost benefit analysis

N Rahman, NH Bazaruddin, S Faizal… - Journal of …, 2020 - jssm.umt.edu.my
Monsoon Cup is the flagship of nautical sport tourism that listed in the annual event on the
Match Racing World Championship tour calendar. The fifth Prime Minister of Malaysia …

[PDF][PDF] Determining Competitiveness of Micro Entrepreneurs: The Mediating Effect of Internal Motivation on Entrepreneurial Success Factor

Z Zakaria, M Halim, AC Hamid, K Omar - J. Appl. Environ. Biol. Sci, 2016 - researchgate.net
Entrepreneurial motivation is a critical element in enhancing the competitiveness of micro
entrepreneurs. The Malaysian government has taken several initiatives in providing …

Environmental Impact Assessment of Tourism Activities in Kenyir Lake: A Life Cycle Approach

H Dullah, NSM Salleh, MH Zawawi… - E3S Web of …, 2024 - e3s-conferences.org
This study evaluates the environmental impacts of tourism activities at Kenyir Lake, focusing
on houseboat and resort operations using a Life Cycle Assessment (LCA) approach. The …

Assessment of Greenhouse Gas Emissions and Water Quality in Relation to Tourism and Human Activities at Kenyir Lake, Terengganu

NH Hassan, N Rahman, MH Zawawi… - E3S Web of …, 2024 - e3s-conferences.org
This study assesses the impact of tourism and human activities on greenhouse gas (GHG)
emissions and water quality at Kenyir Lake, Terengganu. Kenyir Lake, a tourist destination …

Local Malay snacks and desserts: the hidden gems of Terengganu

AH Zulkifli, NH Mazlan, HF Talhah, MF AW… - ESTEEM Journal of …, 2020 - ir.uitm.edu.my
With a unique culture and vibrant tourist attractions, Terengganu has become one of the
leading tourism destinations in Malaysia. Apart of stunning sceneries, islands and beaches …

[PDF][PDF] Big five personality characteristics: An exploratory study on Bumiputra SMEs in Malaysia

IT Sabiu, FA Zainol, W Norhayate, W Daud… - … Journal of Academic …, 2018 - researchgate.net
Big five personality characteristics have proved to be a germinal personality theory providing
insight scientifically into the causal factors that mold a person's capabilities and bearing …

[PDF][PDF] Regret and Satisfaction Influencing Attitude and Intention in Using Homestay Terminology: The Structural Approach

SF Padlee, A Ali, NF Mokhtar… - Asian Social …, 2013 - pdfs.semanticscholar.org
Misusing of homestay terminology by private lodging entrepreneurs poses a threat to
homestay industry in Malaysia. This unethical behavior by private lodging entrepreneurs has …

Strategic Communication for Place Brand Management

MFB Ahmad, TSAT Zaki - Malaysian Journal of Social …, 2021 - msocialsciences.com
To clarify how the communicational objectives such as message efficiency, creating learning
networks and sharing knowledge represent guidelines for any strategy that looks at …