As the sport management industry continues to grow and evolve, so do the methods for
gathering and applying research findings to drive successful sport organizations. Research …

Diversity and Inclusion in Sport Organizations: A Multilevel Perspective is a comprehensive
introduction to the ways in which people differ—including race, gender, age, mental and …

In Sociology: Exploring the Architecture of Everyday Life, David Newman shows students
how to see the" unfamiliar in the familiar"—to step back and see organization and …

This investigation analyzed the effects of sport identification and brand cohesiveness as
predictors of brand fit in a unique sponsorship context by examining consumer responses to …

Extreme sports are traditionally explored from a risk-taking perspective which often assumes
that participants do not experience fear. In this article we explore participants' experience of …

The purpose of this study was to examine the relationships of service quality, satisfaction,
and future intentions of attendees at a large-scale action sports event. More specifically …

Participation in extreme sports is enjoying incredible growth while more traditional
recreational activities such as golf are struggling to maintain numbers. Theoretical …

Participation in extreme sports is continuing to grow, yet there is still little understanding of
participant motivations in such sports. The purpose of this paper is to report on one aspect of …

Adventurous physical activity has traditionally been considered the pastime of a small
minority of people with deviant personalities or characteristics that compel them to …

An understanding of generational shifts in tourist behavior facilitates the effective prediction
and accommodation of future tourism trends. Such predictions are important if the Asia …