The use of product scarcity in marketing
X Shi, F Li, P Chumnumpan - European Journal of Marketing, 2020 - emerald.com
Purpose As a frequently observed business phenomenon, the use of product scarcity to
improve a product's market performance has received increasing attention from both …
improve a product's market performance has received increasing attention from both …
The role of cognitive and affective responses in the relationship between internal and external stimuli on online impulse buying behavior
S Kimiagari, NSA Malafe - Journal of Retailing and Consumer Services, 2021 - Elsevier
Based on the impulse purchase decision-making process, the stimulus-organism-response
framework, and technology acceptance model, this study investigated the role of cognitive …
framework, and technology acceptance model, this study investigated the role of cognitive …
[PDF][PDF] Examining the influence of covid 19 pandemic in changing customers' orientation towards e-shopping
TN Hashem - Modern Applied Science, 2020 - academia.edu
Current study aimed at examining the change in customer behavior during COVID 19
pandemic towards e-shopping. Variables taken into perspective included (Frequency …
pandemic towards e-shopping. Variables taken into perspective included (Frequency …
Factors leading to sustainable consumption behavior: an empirical investigation among millennial consumers
Purpose Promoting sustainable consumption is key to global sustainable development. The
current study aims to explore the impact of environmental risk perception, environmental …
current study aims to explore the impact of environmental risk perception, environmental …
Exploring consumer purchase intentions and behavior of buying ayurveda products using SOBC framework
The research intended to study the consumer's buying behaviour of Ayurveda products by
examining factors that influence consumer's buying decision. Stimuli-Organism-Behaviour …
examining factors that influence consumer's buying decision. Stimuli-Organism-Behaviour …
[PDF][PDF] Factors influencing online buying behavior of college students: A qualitative analysis
Online retailing in India has shown tremendous growth in the recent years. However as
compared to the other countries leading in online retailing, India is still in its initial stage of …
compared to the other countries leading in online retailing, India is still in its initial stage of …
Satisfaction is a function of users of logistics services in e-commerce
N Vasić, M Kilibarda, M Andrejić… - Technology Analysis & …, 2021 - Taylor & Francis
Customer satisfaction in e-commerce directly depends on diverse dimensions of logistics
services. In the market, there is a constant dilemma which logistics service dimensions affect …
services. In the market, there is a constant dilemma which logistics service dimensions affect …
Enhancing supply resilience in the COVID-19 pandemic: a case study on beauty and personal care retailers
MT Chowdhury, A Sarkar, PK Saha… - Modern Supply Chain …, 2020 - emerald.com
Purpose The COVID-19 pandemic interrupts the supply chain of products around the world.
The supply chains of beauty and personal care products in Bangladesh are also heavily …
The supply chains of beauty and personal care products in Bangladesh are also heavily …
A model of online shopping cart abandonment: Evidence from e-tail clickstream data
M Kukar-Kinney, AC Scheinbaum… - Journal of the Academy …, 2022 - Springer
This research investigates online consumer behavior in an e-commerce context with a focus
on consumer online shopping cart use and subsequent cart abandonment. A model rooted …
on consumer online shopping cart use and subsequent cart abandonment. A model rooted …
Barriers to consumer adoption of sustainable products–an empirical analysis
V Nath, R Agrawal - Social Responsibility Journal, 2023 - emerald.com
Purpose This paper aims to identify and study the effect of identified eight barriers to
sustainable consumption on consumers' intention to purchase sustainable products …
sustainable consumption on consumers' intention to purchase sustainable products …