The substantial volume, continued growth, and resulting complexity of the scientific literature
not only increases the need for systematic, replicable, and rigorous literature reviews, but …

Considering the globalization of corporate social responsibility (CSR), China has become
an important and distinctive market for CSR practice and research. Communication, as a fast …

With the “visual turn” online, images have become increasingly important for companies to
attract stakeholders to their online CSR communication. To investigate in how far …

Purpose The purpose of this research is to explore how consumers co-create sustainable
corporate brands (SCBs) by framing brands with a newly adopted sustainability orientation …

The interplay between corporate social responsibility (CSR) and employee commitment has
been viewed positively. However, the COVID-19 pandemic prompted employees to question …

The experiential perspective has become the primary lens adopted in the current economic
and managerial literature. In recent years, the marketing literature has recognized the …

National philosophy and religion can have a strong influence on a country's business
system, sociocultural environment, and corporate decisions. Islamic principles impose …

This chapter provides a roadmap on how public relations perspectives have contributed to
corporate social responsibility (CSR) communication research. In defining CSR, public …

Purpose Research on corporate social responsibility (CSR) reporting highlights an
increasing lack of transparency in the information reported along with concerns surrounding …

Los consumidores están cambiando sus preferencias y prioridades de compra en atención
a la implementación de prácticas de Responsabilidad Social Empresarial (RSE) vistas …