The influence of brand trust, brand familiarity, and brand experience on brand attachments

D Barijan, EP Ariningsih… - Journal of Digital …, 2021 - journal.walisongo.ac.id
The development of technology in the automotive world today has progressed very rapidly.
Thus, automotive companies must compete in winning market share in Indonesia. Business …

[PDF][PDF] The Impact of Brand Trust and Perceived Quality on Brand Loyalty in Mediation Customer Satisfaction: A Case Study of Kopi Kenangan Consumers in Medan …

F Sinta, P Lumbanraja… - International Journal of …, 2023 - pdfs.semanticscholar.org
In this study, we examined the influence of brand trust and perceived quality on brand loyalty
through customer satisfaction at Kopi Kenangan Sun Plaza in Medan City. The increasing …

Faktor-Faktor Yang Mempengaruhi Perilaku Pembelian: Minat Konsumen, Harga Dan Kualitas Produk (Literature Review MSDM)

D Astuti, D Noviyanti - Jurnal Ilmu Manajemen Terapan, 2022 - dinastirev.org
Kajian atau artikel ilmiah sebelumnya sangat erat kaitannya dan penting dengan teori dan
fenomena karena memiliki fungsi penguat dengan variabel-variabel dalam penelitian atau …

Hubungan antara kesadaran merek, kualitas persepsian, kepercayaan merek dan minat beli produk hijau

NP Sari, R Widowati - Jurnal Manajemen Bisnis, 2014 - journal.umy.ac.id
To enrich research related to green product purchase intention this study is focused on
young educated consumers in Indonesia. This is reinforced by the recent rise in green …

Self image congruity and customer perceived sq on impact satisfaction on repurchase intention

F Bob - Sampurasun Journal for Cultural Heritage, 2019 - repository.unibi.ac.id
The purpose of this research is to find out how the effect of Self Image Congruity and
Customer Perceived Service Quality on Customer satisfaction has an impact on Repurchase …

[PDF][PDF] Pengaruh Motivasi, Persepsi Kualitas, dan Sikap konsumen Terhadap Keputusan Pembelian Smartphone Android Samsung

NAS Budi - Fakultas Ekonomi. Universitas Negeri Yogyakarta, 2015 - eprints.uny.ac.id
Penelitian ini bertujuan untuk mengetahui:(1) pengaruh motivasi terhadap keputusan
pembelian Smartphone android merek Samsung di kalangan mahasiswa di Fakultas …

[引用][C] Peran Brand Image Dalam Memediasi Pengaruh Celebrity Endorser Terhadap Purchase Intention (Studi Pada Konsumen Kopi Janji Jiwa Di Kota Denpasar)

D Devanagiri, NM Rastini - E-Jurnal Manajemen Universitas Udayana, 2022

[引用][C] Pengaruh ekuitas merek terhadap keputusan pembelian iphone di Denpasar

IGTE Widhiarta, M Wardana - 2015 - Udayana University

[引用][C] Pengaruh celebrity endorsement terhadap purchase intention dengan brand image sebagai variabel intervening (studi kasus iklan produk perawatan …

M Anggraeni, A Asnawati - Prosiding SNMEB (Seminar Nasional Manajemen dan …, 2018

[引用][C] Peran price discount memoderasi pengaruh product knowledge dan celebrity endorser terhadap purchase intention

IMA Rismawan, NM Purnami - 2017 - Udayana University